Job added in hotlist
Applied job
Contract job
Recruiter job
Employer job
Expanded search
Apply online not available
View more jobs in Newton, MA
View more jobs in Massachusetts

Job Details

Brand amp Email Marketing Manager

Company name
American Career Search,Inc

$70,000.00 - $85,000.00

Newton, MA

Date Last Verified
Mar 14,2018

Posted on
Mar 13,2018

Add Notes and save to manually apply

Add to My Hotlist

Apply for this job

32 hit(s)  


This hands on digital marketer will lead some of the most important areas of our clients business. If you are someone who’s highly passionate about building brands using a holistic approach, then this is the role for you. You will own all aspects of email marketing and brand messaging. You will manage a small team of marketers as well as relationships with outside software vendors. Your success will be measured by conversion increases, customer engagement and brand awareness. You should be comfortable owning tasks from conception all the way to testing and execution.


Drive strategy and execution of all email programs touching brands users

Design and develop customer lifecycle communications across relevant touch points

Find creative ways to grow list size with quality members and set KPI’s to measure success

Own the strategy for driving e-commerce sales and year-over-year growth through regular email sends and optimizations

Lead complex targeting and personalization strategies, utilizing informed data points to develop advanced segmentation decisions

Create and execute A/B tests on an ongoing basis to improve email performance

Oversee email communications program, including standing coordination, production, and deployment of high quality, on-time campaigns

Develop and optimize triggered email programs and define business logic behind customization, campaign prioritization, frequency caps, etc.

Work closely with paid marketing team to create campaigns that re-engage and activate users acquired through paid channels

Define personalization and recommendations into email communications

Manage development, hypotheses and execution of email testing program, providing takeaways and recommendations to continually improve programming

Collaborate with Digital Marketing leaders to come up with appropriate cross-channel efforts and communication streams to reach customer acquisition and retention goals

Required Skills & Experience:

Minimum 5 years of email marketing experience with ecommerce brands

Experience working with Hubspot (preferred) or similar ESP’s

Expertise in data-driven marketing and customer segmentation.

Knowledge of email best practices including subject lines, messaging, segmentation, list management, deliverability and CAN-SPAM/anti-spam laws.

Proven track record of creating campaigns that drive conversions, while increasing CTR, open rates, and deliverability.

Experience managing people

Great writing skills with a passion for copy

Detail oriented and strong communicator; ability to build relationships internally and manage projects

Advanced Excel skills and Google Analytics experience are a plus

Experience creating a loyalty program a big plus


Company info

American Career Search,Inc
Website :

Company Profile

Similar Jobs:
Full-Time Social Media Marketing Intern/Co-op - US Consumer Markets - Boston, MA (Jul - Dec 2018)','89858','!*! Social Media Marketing Intern/Co-op - July - December 2018   Liberty Mutual's internship program gives you the chance ...
Project Manager II (Digital/E-Commerce)
location Framingham, MA
Success is always in style at TJX! Continue to explore career opportunities at TJX, a Fortune 100 company and the leading off-price retailer of apparel and home fashions in the U.S. and worldwide. At TJX, we are proud that, for 40...
\n Social Media and PR Manager\nJoin a team recognized for leadership, innovation and diversity\nThe Retail business within Honeywell brings a wide range of outstanding footwear and personal protective products to the retai...
What I liked about the service is that it had such a comprehensive collection of jobs! I was using a number of sites previously and this took up so much time, but in joining EmploymentCrossing, I was able to stop going from site to site and was able to find everything I needed on EmploymentCrossing.
John Elstner - Baltimore, MD
  • All we do is research jobs.
  • Our team of researchers, programmers, and analysts find you jobs from over 1,000 career pages and other sources
  • Our members get more interviews and jobs than people who use "public job boards"
Shoot for the moon. Even if you miss it, you will land among the stars.
ECommerceCrossing - #1 Job Aggregation and Private Job-Opening Research Service — The Most Quality Jobs Anywhere
ECommerceCrossing is the first job consolidation service in the employment industry to seek to include every job that exists in the world.
Copyright © 2018 ECommerceCrossing - All rights reserved. 21