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Job Details

Sr. Manager Growth Marketing

Location
Chicago, IL

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Profile

Virgil Holdings Inc. is looking for an entrepreneurial, data-driven Associate Marketing Manager / Growth Hacker with a strong background in digital user acquisition and grass roots marketing strategy to drive Virgil’s penetration into local markets. This individual will be a key member of our User Acquisition and Engagement team. The role will be based in Chicago, IL.

About Virgil

Virgil is a Chicago-based tech company that has developed a revolutionary recruiting and career navigation platform. Virgil enables job seekers to assess their competitiveness for any career in < 90 seconds, delivers them a personalized skill development roadmap, and connects them to employment opportunities. We currently operate the nation’s largest hospitality job board, **** We are not your typical startup. We have all the characteristics of an early stage startup, yet we are highly profitable, private-equity backed and have a client list of 4,000 customers.

About the Role

The Associate Marketing Associate / Growth Hacker will report to the VP of User Acquisition and Engagement. This individual will be responsible for using online and offline marketing tools and strategies to drive our local market penetration in key cities as well as collaborate with the broader user acquisition team to drive our national user acquisition strategy. Responsibilities will include developing a grass roots local marketing strategy; developing local and national marketing partnerships; developing and executing the company’s communications and social media strategy at a local level.

Requirements

Basic (Required) Qualifications:

  • BS or BA college degree in marketing, business, or comparable field.
  • 3 years of growth hacking / user acquisition experience
  • 3 years developing grass roots marketing campaigns
  • Disciplined and data-driven with strong project management skills

Preferred Skills

  • Experience with data-driven marketing and business intelligence tools (e.g. Tableau, Domo, Hubspot, etc.)
  • Experience building a social media campaign to communicate with customers or client using popular platforms (e.g. Facebook, Twitter, Instagram, Snapchat, YouTube etc.)
  • Developed a communication strategy involving local and national media outlet
  • Experience designing and executing email marketing campaigns
  • Experience executing grass roots marketing campaigns (e.g. street teams, local advertising,
  • Experience coordinating onsite event logistics including set-up, registration, AV, and breakdown
  • Experience working with web analytics tools such as Google Analytics, Omniture, Mixpanel, etc.
  • Experience with paid digital marketing channels (e.g. Adwords, Bing, etc.)

Differentiating Skills

  • Experience working on traditional advertising campaigns (e.g. television, radio, billboards & print)
  • Experience working at a public relations firm

VIRGIL INC IS AN EQUAL OPPORTUNITY EMPLOYER – EOE

Benefits

Compensation

Compensation is competitive based on experience


Company info

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