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Job Details

Global Marketing Manager Advertising Technology

Company name
Visa

Location
Foster City, CA

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Job Description

Primarily focus on providing tools and capabilities that impact business results and aid in Visa's transformation to a data driven marketing organization.

Ability shape and train the marketing organization and their application of data and technology

Develop, oversee and execute digital measurement and segmentation strategies for key global, regional and local marketing strategies

Advise key stakeholders of data, audience and programmatic marketing opportunities and strategies

Develop and manage the Implementation Playbook or technical documentation including best practices and learnings

Draft technical requirements, implement and QA advertising and marketing technology platforms, liaising with Marketing and Engineering teams

Effectively analyze complex issues, identify possible solutions, and present recommendations to stakeholders and agencies

Ability to manage workload across simultaneous projects with proven success coordinating cross departmentally to accomplish goals

Job Requirements:

Qualifications

Intelligent, Independent, Self Motivated, Driven, Competitive, Social, Creative, Persistent, Dedicated, Resourceful and Technically adept

Candidates should have experience with three (3) or more following solutions:

5 years in Digital Marketing (Demand or Supply): Ad Operations, Programmatic, Social,

etc

Domain expertise in DCM, FB, DBM, GA360, BigQuery, etc

Robust understanding of Tag Management Systems, Customer Data Platform, Data Hubs, etc

Experience in Web and Mobile Analytics, and Testing

Brand Strategy

Prefer experienced with reading/writing HTML, CSS, jQuery, SQL and JavaScript

Passionate for online marketing optimization, data technologies and the advertising/marketing

technology space

Able to extract, interpret, and effectively communicate data patterns

Have excellent verbal and written communication skills

Bachelor of Marketing, Information Systems or related field

Additional Information

Visa will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of Article 49 of the San Francisco Police Code.

All your information will be kept confidential according to EEO guidelines.

You may click here

to apply for this job at SmartRecruiters.

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Company info

Visa
Website : http://www.visa.com

Company Profile
Visa connects consumers, merchants and financial institutions around the world with products and services that make payments more convenient and more secure.

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