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Media Buyer

Location
Long Island City, NY

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u003Cpu003EAltice USA — one of the largest broadband communications and video services providers in the United States — has just launched u003Cstrongu003Ea4u003C/strongu003E, the company’s advanced advertising and data business, which delivers audienceu002Dbased, multiscreen advertising solutions to local, regional and national advertisers and MVPD partners.u003C/pu003Eu003Cdivu003Eu003Cpu003EWe are looking to find someone special to join our organization that is an Internet and mobile advertising expert. This person must be able to provide our clients with exceptional service by designing and planning online ad campaigns that are effective. The right candidate is ready to take a leadership role in our client relationships combining domain expertise, project management skills and a great approach to client engagement to help our team produce successful outcomes for our clients and for our business.u003Cbru003EYou must be a creative and energetic individual with a socially conscious, entrepreneurial mindset. The perfect candidate would have experience designing u0026ampu003B planning online campaigns for search, display, video, social media and mobile advertising. Seeking an experienced professional with proven track record in buying online advertising from ad networks and designing and executing Google, Yahoo and Bing ad word campaigns. Proficiency in online advertising metrics is a must. Fluency in creating Social Media campaigns using Facebook, Twitter, and LinkedIn is also a plus.u003Cbru003EYour current position might find you working as an eu002Dcampaign manager for a politician, large retailer, a successful ad network, nonu002Dprofit, or a digital agency.u003Cbru003EPrimary Duties and Responsibilities:u003C/pu003Eu003Culu003Eu003Cliu003EThe dayu002Dtou002Dday responsibilities for this position include:u003C/liu003Eu003Cliu003EHelp design media plans for political, commercial, advocacy and nonu002Dprofit campaigns.u003C/liu003Eu003Cliu003EPurchase search, display, social media, and mobile advertising using our proprietary platformu003C/liu003Eu003Cliu003EExecute and optimize SEM campaigns using Google, Yahoo and Bing and Google analyticsu003C/liu003Eu003Cliu003EUnderstand conversion tracking and how to optimize a campaign by analyzing that data exhaust to improve performanceu003C/liu003Eu003Cliu003EProvide direction to internal graphic design resources to create client artwork and banners for advertising campaignsu003C/liu003Eu003Cliu003EWork with our data analytics team to create client reports that summarize their ad campaigns and the metrics around performanceu003C/liu003Eu003Cliu003EConduct inu002Ddepth client meetings to cover campaign results and provide recommendations for improvement.u003C/liu003Eu003C/ulu003Eu003Cpu003EThis role is based in Long Island Cityu003C/pu003Eu003C/divu003Eu003Culu003Eu003Cliu003EB.A./B.S. degree or equivalent requiredu003C/liu003Eu003Cliu003E0u002D3 years experience in online advertising – either at a major publisher, ad network, ad agency or in house digital media leaderu003C/liu003Eu003Cliu003EA proven ability to use search, display, mobile and video advertising to drive website traffic, fundraise and build listsu003C/liu003Eu003Cliu003EExperience purchasing from a DSP desiredu003C/liu003Eu003Cliu003EGoogle Adwords Certifiedu003C/liu003Eu003Cliu003EWeb savvy u0026ampu003B knowledgeable about multiple platformu003C/liu003Eu003Cliu003EPrior experience as a website administrator would be helpfulu003C/liu003Eu003Cliu003EExcellent verbal, written, and presentation skillsu003C/liu003Eu003C/ulu003E,

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